Qualitative Training & Courses

Interactive, Engaging, and Informative Sessions on Qualitative Research

Qualitative methods can enrich your research and evaluation work immeasurably.

However, if you have limited experience in studying or implementing them, you may not know where to start.

Whether you are a PhD student, a seasoned academic, or a professional researcher, I offer training that helps you enhance your qualitative skills in an encouraging, educational, and interactive environment.

These training sessions are designed to break down theoretical complexities to make qualitative methods usable and practical in a variety of social research contexts. 

My courses are adaptable and accessible and are attended by a wide range of research professionals, such as:

  • Academics, including PhD students
  • Social researchers working in various organisational settings
  • Professionals conducting in-house research (i.e. in medicine, health care, social care, education, criminal justice, and policing)
  • Researchers working for charities, voluntary sector, and NGOs
  • Government and local authority research departments
  • Public sector including NHS
  • Market researchers
  • Research consultants

Group sizes are kept deliberately small, to create an open yet intimate training envrionment. I want you to get as much out of your attendance as possible, which is why plenty of time is built in to ask questions, start discussions, and explore your research challenges in a supportive space.

Each course also includes practical exercises, so you walk away with new confidence and an understanding of how to implement what you’ve learned in the context of your own research.

Online Qualitative Training Sessions

I deliver a range of online training sessions covering different aspects of qualitative research and evaluation methods.

 

Suitable for academics, PhD students, and professional social researchers, these sessions are delivered live on Zoom to a maximum of 16 participants.

Upcoming dates of my training and courses are accessed by clicking on the 2025 training programme box below. Or via the Eventbrite page here.

In addition to my own training, I also regularly deliver training for the Social Research Association (SRA). You can view details and dates of upcoming SRA training courses on their website by clicking here.

Introduction to Qualitative Research

New to qualitative research? This course covers the principles and benefits of qualitative methods, before running through key techniques, methods, and qualitative research design. Practical exercises are included so you can confidently design your own qualitative research projects in a range of settings.

Qualitative Interviewing
Develop your qualitative interviewing skills! We will discuss the benefits and principles of qualitative interviewing, semi-structured and unstructured interviews, how to design and structure your interview schedule and questions, and examples of effective interviewing styles.
Online Interviewing
An in-depth introduction to successfully conducting online qualitative interviews. We will cover the benefits and challenges of interviewing online, use of technologies, how to plan online interviews, strategies for building rapport and participation, and ethical considerations.
Conducting Challenging Interviews

Learn how to manage difficult interview dynamics. We will cover defining, assessing and understanding sensitive interviews, vulnerability, distress, and risk, ways to avoid harm during interviews, designing interview tools, safely facilitating sensitive discussions, and ethics.

Designing and Moderating Focus Groups

Improve the quality of your focus group research. This training will teach you how to independently design, undertake, and moderate focus group discussions, and includes practical exercises where you design and moderate a mock online focus group.

Online Focus Groups
This course covers the principles, benefits, and challenges of online focus groups, how to design, conduct, and facilitate a focus group online, and provides the opportunity to practise running an online focus group in a supportive environment.
Observational and Ethnographic Research
Learn about the benefits of ethnographic methods and observations as a way to understand the deeper behaviour and beliefs of particular cultures, groups, or organisations. I will share my personal experience of using these methods, alongside the benefits and drawbacks of using them practically. We cover the principles of traditional ethnographic research and contemporary approaches such as multi-sited ethnography, focused ethnography, and virtual ethnography.
Storytelling and Narratives
Discover new ways to investigate and make sense of lived experience and explore the power of capturing data within stories. You will learn the benefits, principles, and theories of narratives and stories in social research, and gain hands-on experience using these techniques. This introductory course provides an introduction to narrative inquiry and the considerations in planning, designing, and conducting narrative research.
Narrative Analysis
Enrich your research by analysing individual stories and experiences. We will explore the opportunities that narrative analysis offers in applied and policy settings and contexts. This advanced course is most relevant to researchers with narrative data ready for analysis. (You should ideally have completed the ‘Storytelling and Narratives’ course, or have prior experience of these approaches, before completing this course).
How to Conduct Thematic Analysis
Reveal patterns and themes in your work that may otherwise go unrecognised. We cover how to approach and conduct thematic analysis, how to organise and code your data, and how to create themes and a thematic map from your codes. You will have the opportunity to practise coding and theme creation in groups using examples of data from qualitative interviews.
Writing Up Qualitative Data
Learn how to make sense of your qualitative data. We will cover various techniques and strategies for writing up qualitative data most effectively, and then put these into practice with workshop discussions and exercises.
Writing and Publishing a Qualitative Journal Article
This course demystifies the journal article. From preparation, planning, and structure, to understanding what reviewers want to see and how to address feedback, you will walk away with a clear understanding of how to write qualitatively and successfully publish your qualitative data in a journal article format.
Participatory Action Research
Participatory Action Research (PAR) aims to make participants and researchers equal partners in the research process, so that the focus of the study can be made more relevant to a specific community. However, it also presents various challenges for researchers. This course covers the principles of PAR, how to design a PAR study, and practical and ethical considerations. It includes a collaborative exercise where you gain experience designing a PAR project.
Reflexivity in Social Research
This course introduces you to the origins, principles, and definitions of reflexivity – and how to use it in action within qualitative projects. There will be time to practise honing a reflexive sensibility via writing activities.

Bespoke Qualitative Training

Alongside these public sessions, I provide bespoke qualitative training on various qualitative research and evaluation methods for clients and organisations.

I have previously worked with:

  • The Social Research Association
  • European Consortium for Political Research
  • Social and market research companies
  • Police constabularies
  • Inspectorates
  • Government departments (such as Dept for Work and Pensions) and local authorities
  • NHS
  • Charities and the voluntary sector
  • Universities (including in the UK, Europe, New Zealand, Australia, USA, and Hong Hong)
  • ESRC doctoral training centres

I can deliver and/or adapt any of the public training sessions or create bespoke training to address your organisation’s requirements.

To find out more, please book a free consultation call where we can discuss your options.

FAQs

How does online delivery of the course work?
I use Zoom to deliver online courses so you need to have access to a Zoom account, a working camera, and a microphone to participate fully. 

It is preferable for participants to have their cameras on for the majority of the day (particularly when we have discussions and group activities) as it makes it a more enjoyable and rewarding experience. Courses usually take place from 10 am to 3/4 pm and I include plenty of opportunities for breaks.

I’m not an academic. Can I still attend your courses?
My courses are popular with both academics and non-academics. 

In my experience, groups benefit from a range of participants with different experiences in and outside of academia. I also have substantial experience delivering qualitative training to clients outside of universities.

What does the course fee cover?
The course fee covers my trainer fee, course organisation and delivery, preparation time, admin, and access to training materials. I offer a discounted rate for PhD students. Proof of this status is required when booking your place.
How many people are on each course?
Group sizes are capped at 16 to ensure that you benefit from small group learning and guidance, so there is plenty of time for discussion and interaction.
What experience in social research and/or qualitative research methods do I need?

Typically, no prior experience of qualitative methods is required. 

The courses are designed to assist you in creating a qualitative research project from scratch. However, for the Narratives and Storytelling, Narrative Analysis, Participatory Action Research, Reflexivity, and Challenging Interviews courses, it is preferable that you have some foundational knowledge of qualitative research methods. 

If courses require previous foundational knowledge, this will be noted in the advertisement.

What is your teaching style?

The courses are delivered via a combination of mini-lectures, interactions, reading, writing, video clips, workshop activities, group work and discussions, and individual work and feedback. 

I have designed these courses to be enjoyable, informal, engaging and based on open discussions. They are also practical, focusing on examples of the complexities of qualitative research, my own experiences, and publications, and what works/doesn’t work in various contexts. 

There is no ‘one-size-fits-all’ approach; the main goal is that you take lessons away to specifically apply and tailor to your qualitative projects.

How do your courses compare to the training I might receive at my university?

I have designed and delivered various Masters and postgraduate methods training courses, lectures, and summer school content for almost two decades.

My experience is that, except for some taught master’s level ESRC research methods courses (where/when available), you are unlikely to receive intensive qualitative methods training which will prepare you for your doctoral research. Most students end up seeking this elsewhere via summer schools. 

Moreover, university graduate school courses are often designed and run centrally by graduate schools and so are at the will of teaching staff expertise, availability, and workloads. This means they can differ year-on-year. 

Although you might receive training in some of the typical qualitative methods used, this is unlikely to be to the depth required to equip you to complete your own qualitative research project. It is also unlikely that you will get the chance to practise these techniques hands-on, as you will in my courses.

What experience do you have in qualitative research and training?

As a social scientist and qualitative researcher, I have almost two decades of experience in designing, implementing, teaching, and publishing on qualitative research methods. 

I have delivered ESRC courses, seminars and presentations at various universities including, for example: 

  • University of Aberdeen
  • University of Glasgow
  • University of Strathclyde
  • University of Leicester
  • Loughborough University
  • Cardiff University
  • University of Bournemouth
  • Kings College London
  • Royal Holloway, University of London
  • University of Essex
  • Kingston University
  • London School of Economics
  • The University of Auckland, New Zealand
  • Australian National University

I have taught at various universities and summer schools and currently deliver qualitative training via the Social Research Association and the European Consortium for Political Research. I have also delivered qualitative training to local authorities, NHS, government departments, social and market research organisations, police officers, and staff, and have mentored them on their in-house qualitative projects. 

I have supervised PhD students successfully to completion, each of whom used various qualitative methods and techniques in their projects. I regularly coach and mentor academics, PhD students, and social researchers in areas such as doctoral study, qualitative research design, methods, and analysis, and academic skills and career development.

I have also published extensively on qualitative research. I am the author of Reflexivity: Theory, Method and Practice, co-editor of Reflexivity in Criminological Research, and Crafting Autoethnography and have published qualitative articles in high-ranking international journals such as SociologyQualitative Research, Theoretical Criminology, and the British Journal of Criminology

I have been on various journal Editorial Boards. I was Chair of the Editorial Board of Sociological Research Online and I am currently on the Editorial Board of Qualitative Research

What resources do you provide on the day – i.e. slides, handouts etc.?

I share all of the course material with participants via a secure Google Drive folder 3 working days before the course. It is then up to you if you want to print copies or consult them on your laptop.

The courses are designed as live training sessions and this is the opportunity you have to ask questions about the course material, interact with peers and the trainer, and get the full value of the course.

For those who wish to book on a course but not attend the live session (instead reading the material in their own time): I do not respond to queries (i.e. via email) outside of the live delivery on Zoom for those who do not attend on the day. The information on slides is a summary only, and you will not gain the full benefits of the course from only reading through the material. For ethical reasons, I cannot issue certificates of attendance to participants who do not attend the entirety of the live training on Zoom.

Can I book on your course, not attend the live training session, and read the course material in my own time?

I cannot stop people from choosing to consume the course content in this way. However the training is designed as a live session and this is the opportunity you have to ask questions about the course material. I will not respond to queries (i.e. via email, and outside of the live delivery on Zoom to make up for non-attendance on the day). The training is designed as live content delivery, so the information on slides is a summary only, and you will not gain the full benefits of the course. These are gained from attending and participating in the live interactive sessions. For ethical reasons, I also cannot issue certificates of attendance (see below) to participants who do not attend the entirety of the live training on Zoom.

Are your courses accredited? Do you provide a certificate of attendance?
My courses are not currently accredited however I can provide a certificate of attendance to those who attend the entirety of the live Zoom training session, on request. Please note that for ethical reasons I cannot provide certificates of attendance to participants who book on the training but do not attend the live training session.
I require further one-on-one guidance for my qualitative research project – what next?

I can provide coaching and/or mentoring for those undertaking qualitative research projects and on various aspects of qualitative methods and academic skills. 

You can find out more on the Coaching and Mentoring page on my website.

For any PhD students considering this service, there must be an open dialogue between you and your supervisor/s so that they are aware of the coaching you have been receiving. You must have the permission of your supervisors and university to engage in coaching and/or mentoring services. Your supervisor/s should always be your first port of call.

Do you have any feedback or testimonials from your courses?
Yes! I’m always keen to receive, share and take heed of participants’ feedback on the courses. You can view testimonials from my clients and course participants on each of my Services pages.

What Participants and Clients Say

“The trainer’s teaching style was informal and inclusive, she encouraged everyone to participate and ask questions. This meant we could learn from the wide range of experience within the room as well as from the course materials and her own generously offered advice.” (PhD Student, Social Sciences)

“I enjoyed and learned so much from yesterday's training. It was beginner-friendly and your way of teaching is effortless to understand. I will definitely recommend your training sessions to my colleagues.” (Harini Madhu, PhD Candidate, Edinburgh Napier University)

"I recently attended an excellent qualitative data analysis course delivered online by Karen Lumsden. The training provided a comprehensive overview of various approaches to thematic data analysis, with most time spent on Braun and Clarke's reflexive thematic analysis. Karen broke the steps down with the use of examples, making the approach easy to understand and apply. The practical training workshop was particularly valuable, allowing us to gain confidence by practicing these skills. Karen also spent the time to tailor advice to meet the needs of each attendee which was so helpful. I highly recommend this course to anyone looking to deepen their understanding of thematic analysis." (Harriet Boyd, PhD Student)

“I just wanted to say that I really enjoyed the training yesterday. As someone who is at the very beginning of a career and , this was extremely informative and insightful. I have carried out Qual interviews independently previously with little preparation or as much knowledge of them, but the training has definitely prepared me for the next ones I am due to carry out.” (Georgia Mitchell, student, University of Liverpool)

“Karen designed a tailored half-day of training for us, and the content, examples and activities worked very well. Karen’s expertise was obvious, and she was really helpful in suggesting how activities could be organised to cater for a large online group of varying skill levels. Everyone enjoyed the training: those learners that were less experienced felt reassured and more confident afterwards, and others were grateful to get clearer direction on distress protocols and what interviewers are and are not responsible for.” (Gill Stewart, IFF Research)

“A huge thanks for the training day on focus groups - I've had brilliant feedback from the members of the Panel and I heard that you were really flexible and responsive to the group. This is the first time the Panel has had any external training as part of this project, and I really appreciate the fact this was such a positive experience for them.” (Dr Kate Andersen, University of York)

“I really enjoyed Dr Lumsden's Thematic Analysis training. Her teaching is clear, engaging and well structured. Dr Lumsden tailored the class to the needs of the group, making space to address specific questions and offer support for each student's level of experience. As someone fairly new to this field, I didn’t ever feel left behind. Along with the sessions, course materials and further resources were accessible and useful.” (Zoe Anderson)

“A huge thanks for the training day on focus groups - I've had brilliant feedback from the members of the Panel and I heard that you were really flexible and responsive to the group. This is the first time the Panel has had any external training as part of this project, and I really appreciate the fact this was such a positive experience for them.” (Dr Kate Andersen, University of York)

“We had the privilege of participating in Karen’s autoethnography workshops. The workshops were thoughtfully scaffolded, engaging, and interactive. Karen’s communication was exceptionally clear, making the complex topic of autoethnography accessible and understandable. We left the workshops feeling inspired and equipped with valuable insights.” (Vienne Lin, City University Hong Kong)

“Excellent day! Very discursive and engaging, with the right balance of people talking about individual issues and problems that anyone might have in this area. Karen is a great presenter and very humourous.” (Research Consultant)

“Thank you for the session, it was just what I needed. I had doubts about whether I had chosen the right methodology and now feel more confident in my decision. Understanding how it is and can be used has inspired me, I feel excited to embark on this process.” (Nic Orchard, Delft University of Technology)

“I found the training to be a needed refresher. In the past three years I have been involved in a few qualitative/mixed-methods projects and I have been able to build my confidence in this area by experience. I found this training has helped me to refocus my goals when conducting interviews by being more mindful and intentional of the approaches I use when engaging with participants, also maintaining ethical practices to safeguard both the participant’s and my own wellbeing when exploring sensitive topics.” (Funmi L. Coventry University

"I just wanted to thank you again for an amazing training course today. It was not only a refresher of knowledge, but your perspective and experience has really helped me to look at things differently. This will be invaluable for my analysis and write up period. Thank you!" (Charlie Roberts, PhD Student, University of Essex)

“Facilitator (Karen) is an excellent course convenor – excellent delivery and structuring of the presentation. Also, the practical sessions were superb! Very positive experience which I thoroughly enjoyed and learnt a lot from.” (Early Career Researcher, Health Sciences)

“Karen was very engaging and paced the day well, answering queries to meet participants' needs and generally assessing which subjects seemed to need focus. Very approachable as a presenter." (Social Researcher, Local Authority)

“Dr Karen Lumsden's Observational and Ethnographic Methods Course was thought-provoking, informative and engaging. Dr Lumsden tailored the course to our needs, was approachable in her manner and was interactive throughout, her course has enabled me to learn more about the history, principles, and practicalities of ethnography. I was able to actively engage with diverse colleagues from various fields, fostering collaborative learning and sharing valuable insights that enriched my understanding of ethnographic methods. The course strengthened my understanding of the ethical considerations in ethnographic research, particularly around informed consent, participant rapport, and reflexivity, ensuring I approach my research with a high standard of ethical responsibility. From this course, I have been able to plan some integral changes to my current research including the use of autoethnographic techniques to reflect on my personal experiences as well as conduct opportunistic interviews to gather authentic, participant-led narratives." (Dr Katy Stevenson, University of Plymouth)

“The group absolutely loved this training day. It was full of content and practical exercises that all characters in the room got involved in with some passion. It was really good to see that 15 brains were switched on and coming up with new ideas for undertaking research in [our organisation]. Karen was so lovely – brilliant at delivery, a very open session with a good format and room for questions. She talked a lot about her practical experience in using the methodology and real-life barriers that we may face as an organisation. The pace was brilliant and the methodology was explained from the background / foundation stage through to some more extensive ethnographic skills. She even threw in some more appropriate ‘quick and dirty’ methodology that may be more appropriate in [organisations] that were struggling for time and funding. She was really personable and relaxed in general discussion at lunch etc. – she really wanted to be with us and share her knowledge.” (Kirklees Council)

"Introduction to Autoethnography is a 6-hour workshop packed with valuable information, a comprehensive reading list, and engaging discussions. I highly encourage anyone considering writing autoethnographic research to attend Karen's workshop before diving into any form of autoethnographic writing. Karen's deep knowledge and passion for autoethnography are evident in every aspect of the workshop. The group discussions were dynamic and inclusive, allowing everyone to share their thoughts. I want to extend a BIG thank you to Karen and everyone in the group. I hope our paths cross again in the future."
(Bee, PhD Student and Researcher)

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